About Us

Empowering Tomorrow's Leaders Today: Inspiring Growth, Driving Change

About Us

With a rich legacy spanning 27 years, Alliance Media Solutions stands as a pioneering force in the Indian media landscape, marked by unwavering year-on-year growth. As a premier media agency, we offer a comprehensive suite of services encompassing Planning, Creative, Buying, and Implementation. Our holistic approach ensures that clients receive end-to-end solutions tailored to their unique needs. What sets us apart is our steadfast commitment to building robust in-house resources, empowering us to deliver unparalleled quality and efficiency in every project. From conceptualization to execution, we stand by our clients as their trusted partners, navigating the ever-evolving media landscape with creativity, innovation, and expertise. Experience the difference with Alliance Media Solutions, where excellence meets legacy, and every success story is crafted with precision and passion.

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The Challenger Brand

Seeding clients from the scratch
Nurturing clients since inception in the Indian Market
Working cohesively with clients to create some of the successful stories

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Our Strength

Existing relationships with clients for over 24 years.
Passionate pool of young talent
Challenge the Status Quo
Transparency and Integrity with business partners
Success Stories Indian Entrepreneurs / Corporates

Our Vision

Profit
Focus on ROI for our clients
People
Create a pool of knowledge to nurture talent through exciting and ‘Awe-Inspiring’ work for clients
Portfolio
Create a world-class portfolio of brands of both Multinational and Indian Corporates with believable success stories
Partners
Nurturing a winning network of partners and building credibility with them

Founded on Strong, Young and Motivated Team

Arshad Nizam Shawl

Director & Founder

Having co-founded Alliance 30 years ago, the sole aim since inception, has been to drive it to a leadership position in the Media AOR and Sports Marketing domain. Have been successful in building Alliance through some path breaking work across clients.

Translating my vision to practice, have partnered with small clients to grow them into successful profitable units, which has catapulted Alliance in the next phase of growth.

Along with the focus on media AOR function, have been instrumental in revolutionizing how Sports sponsorships are conceptualized, bought and translated in action, on both live and non-live Cricket.

Some of the firsts to my credit- from exploring non live cricket to build brands, to sponsoring IPL jerseys to branding & owning studio shows across sports channels, all have been instrumental in the way sports is now envisioned in the Indian Media Landscape.

For the past seven years, I’ve been the Chairman for various committees – contributing my expertise to the Media, Sports and Kashmir committees at the PHD Chambers of Commerce.

Along with this, i am a co-owner of an I league Football team – Real Kashmir.